case study
STUDIO BALESTRA
Project description
Studio Balestra, a luxury furniture studio, collaborated with Living Contrast to elevate their digital presence and internal operations.
The project centered on designing ++ developing their website, internal inventory system, email marketing strategy, and automation workflows.
Website
Studio Balestra’s previous website was built on a basic Squarespace starter template, which limited both functionality and brand representation. Living Contrast undertook the challenge of designing and developing an entirely new custom website that reflected Studio Balestra’s luxury aesthetic and supported their operational needs.
Project Goals
Create a website that embodies Studio Balestra’s high-end brand identity.
Provide a seamless user experience for browsing and inquiring about their antique and custom furniture collections.
Integrate robust functionality, including real-time inventory updates and advanced inquiry tools.
inventory management system ++ crm
Previously, Studio Balestra managed their inventory and customer data through disconnected tools, leading to inefficiencies and inconsistencies. Living Contrast developed a fully customized Airtable system that centralized their operations and seamlessly integrated with other platforms, enabling real-time data access and enhanced functionality.
Project Goals
Centralize customer, product, and inventory data into a single, easily accessible system.
Streamline workflows with automation and integrations to reduce manual work.
Enable scalability and flexibility to grow with Studio Balestra’s expanding inventory and customer base.